ISTANBUL ↔ LONDON
Toyota’s lead parade car carrying a giant orange blossom through Adana
Recent + JournalADANA / APRIL / 2024–2025

CREATIVE COLLABORATION / TAMER NAKIŞÇI

Toyota

Orange Blossom Carnival

ART DIRECTION
DESIGN + PRODUCTION

An ongoing creative collaboration with Toyota at Adana’s Orange Blossom Carnival. Each April, a giant orange blossom rides on the car leading the parade. Alongside it, interactive installations and activities invite people to take part on and around the cars.

A side view of the Toyota parade car with the giant orange blossom above it
The blossom-topped lead car surrounded by the Orange Blossom Carnival procession
Orange Blossom Carnival · Adana.
The giant white orange blossom and green leaves above the Toyota Prado
A view from above of the blossom-topped lead car and carnival crowd
Tamer and the driver smiling inside the parade car, photographed with a 360 camera during the carnival
Inside the parade car.
A visitor celebrating beside the illuminated blossom-topped Toyota at dusk
The blossom-topped Toyota leading musicians and dancers through a crowded street in Adana
Adana, 2024.
White orange blossoms, an orange and green leaves
Tamer in a white jacket decorated with flowers beside the blossom-topped orange Toyota C-HR at night
Toyota’s orange C-HR carrying the giant blossom at the head of the carnival procession
The lead parade car, 2024.
Tamer wearing a blossom-decorated shirt inside the parade car
The giant orange blossom on the C-HR illuminated at night
The blossom-topped orange Toyota C-HR and a white C-HR beneath colourful carnival canopies
The giant blossom and its carnival surroundings

The blossom

The Toyota cars and interactive installations across the lawn beneath colourful canopies
The Toyota symbol above the carnival's colourful fabric canopies
The giant blossom, car and carnival colours reflected inside Futureisblank Space
Futureisblank Space ↗
Tamer beside the circular mirrored installation and Toyota C-HR
The canopy, sky and paper-covered car reflected in the circular mirrors
A child and an adult exploring the hanging mirrors at the carnival
The Toyota C-HR, mirrors and giant blossom beneath illuminated red, yellow and blue canopies at night
Tamer beside the C-HR covered in orange and white paper blossoms
The flower-covered C-HR and mirrored activities

Paper flowers

Two visitors making and adding paper blossoms to the red Toyota C-HR
A child making paper flowers with an adult at the Toyota carnival activities
Blossoms made and added by visitors.
Tamer Nakışçı among the paper flowers at the carnival
Assembling the giant white blossom petals by hand on the lawn
Making the blossom.
White blossom petals during fabrication
A black-and-white working drawing of the blossom above the Toyota Prado, with petal and mirror studies
Working drawings, 2025.
A black-and-white working drawing of hanging flowers and visitor activities
A digital study of the giant white blossom above the orange Toyota C-HR
Digital study.
The blossom-topped Land Cruiser Prado at the pavilion with visitors beside the open door
The Toyota C-HR and mirrored installation at Çırağan Sarayı
Çırağan Sarayı · C-HR display.

Toyota / Orange Blossom Carnival / Adana
Creative direction, art direction and production: Tamer Nakışçı